Flower By Kenzo, 10 Years

The brand’s most emblematic product. Whether it was the femininity of the scent, its slender poppy-inspired bottle, or even the romantic dreaminess of its ads, something about the fragrance clearly struck a chord with women everywhere, turning it into a smash hit after its launch. Nine limited edition versions and one companion EDP later, the fragrance is now marking its milestone decade with a second permanent addition to the Flower garden. Created by Alberto Morillas, the nose behind the original fragrance, the new FlowerbyKenzo La Cologne (top, $116) has the same sweet signature notes of Bulgarian rose and vanilla.

But this time, it also has bergamot, bitter orange leaves and orange blossom give it a lighter, more citrusy twist. Alberto says the cologne is for those who want a fragrance that can be applied generously. “This is a person who wants to leave an enigmatic trail in her wake... soft, sensual and ultra-feminine.”

From bottom: FlowerbyKenzo Essentielle, $87-$158. A sexy, voluptuous offering. It has the Flower line’s powdery quality, but uses three kinds of musk instead of one to give more warmth. Damascena rose, which has an earthier and greener scent, replaces the original rose note. FlowerbyKenzo, $72-$142. Launched in 2000, the original scent is a soft, womanly floral concoction. White musk, incense and vanilla give it a sweetness that’s both familiar and comforting.