French wheat fields are trending these days. Google it and you might end up with headlines of a certain Chinese tycoon splurging on them. Closer to home, there’s a more artistic slant to the topic. If you happen to be at the event plaza of The Shoppes at Marina Bay Sands from last weekend, you might have gotten a whiff of the sweet scent of the grass permeating the air.
That rustic touch comes from the public art installation that Chanel has launched with French street artist Gad Weil. The event, which runs from now till Mar 1, sees the man who is popularly known as “L’homme du ble” in his home country transforming the outdoor deck facing the Marina Bay skyline into a makeshift — an very Insta-genic — wheat field. Here, we highlight what to know about this masterpiece dubbed Bles Vendome.
#1: For starters, say “blay” (it rhymes with play) and “vun-dome”. Bles is French for wheat, while, Vendome is a nod to the first location of the installation back in 2016 — Paris’ Place Vendome square in the First Arrondissement.
#2: The artwork is the third instalment of Weil’s art-meets-vegetal series called Nature Capitale which seeks to transport nature to urban cities.
#3: The 57-year-old artist teams up with the jewellery folks from Chanel for this outing. The brand has close links to Place Vendome. Besides having a fine jewellery boutique there, Gabrielle Chanel also called the area’s famed Paris Ritz her second home.