Local skincare brand Alcheme may just have launched in May but is already making waves for its personalised skincare products aimed at targeting one’s primary skin concerns. To identify each individual’s needs, the brand uses a patented technology together with a comprehensive consultation service to better understand their concerns. To find out more about this month old bespoke skincare label, we talk to the founders Tuyen Lamy and Constance Mandefield and get them to share their travelling skincare essentials.
On how the customisation process works
Tuyen Lamy and Constance Mandefield (TL and CM): “Customers begin with a consultation where they can rank their skin concerns and opt for the product they would like to purchase (i.e. serum and/or emulsion). Based on these priorities, we then choose the right active ingredients and dosages to address their specific skin needs. For every order placed, our skincare experts will also review the consultation and get in touch with the customer with follow-up questions, if required. Once all is confirmed, we’ll then personalise their products and ship them to their doorsteps.”
On the brand’s Facial Recognition Technology
TL and CM: “Developing an online skin consultation system was inspired by our conversations with women who shared that they were not completely confident about their skin concerns. It dawned on us that the way to move forward was to use innovation to bring accurate and educational skin assessments to each woman that, at the same time, would offer them accessibility and convenience. Our cutting-edge Facial Recognition Technology is built on algorithms that offer a unique way of assessing skin: it can be done anytime and anywhere, and you can get in touch with Alcheme’s skincare experts to share more specific skin issues or questions if you want or need to. The analysis is then used as a basis to create each personalised formula.”