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The Boy De Chanel Makeup Line Expands To Include Skincare For Men

Because you're worth it?

The nail polish is formulated with panthenol (a great skin health-boosting ingredient, FYI).

Chanel has long been a formidable presence in the beauty sphere – its first makeup collection dates all way back to the ’20s and need we even mention Chanel N°5? So people were naturally excited (though maybe not surprised) when two years ago, the French maison announced the launch of Boy de Chanel, its first makeup line dedicated for men. Boy de Chanel’s inaugural line-up was concise and compact; it consisted of three fundamentals – a foundationlip balm and eyebrow pencil.


The concealer comes in eight different skin shades.

Now, the brand is expanding the range with the addition of three new makeup products (concealer, eye pencil and nail polish), and to round things off – skincare in the form of a gel moisturiser. If the initial launch was to subtly enhance one’s features, the new additions come across as more confident and assertive. That said, it’s 2020; traditional notions of gender are steadily being dismantled and as the brand puts it, “beauty is not a matter of gender; it is a matter of style”.

The new collection hits Chanel’s fragrance and beauty boutiques come July 31.

Boy de Chanel Fortifying Gel Moisturiser, $144
Said to be a lightweight gel-cream formula with a non-greasy finish, this moisturiser can be used on its own or as after-shave and was designed to soothe sensations of tightness and discomfort after shaving. Key ingredients include reliable humectants (moisturising agents) such as hyaluronic acid and glycerin, as well as antioxidants in the form of a concentrated green coffee extract. Boy de Chanel Concealer, $56
If you need quick concealment of blemishes or dark undereye circles, this might do the trick. A long-wearing formula described to stay in place for up to eight hours, this highly-pigmented concealer has a non-oily finish and dries down matte – perfect for those who want a subtle touch-up. Available in eight shades. Boy de Chanel 3-in-1 Eye Pencil, $53
A multitasking pencil (black, navy or brown) with a matte finish that can 1) define the eyes 2) act as eyeliner and 3) triple up as eyeshadow should the occasion call for it. Boy de Chanel Le Vernis, $41
The range’s new matte nail polishes comes in two shades: black and natural – an obvious nod to Chanel’s signature colours. Formulated with panthenol (a great skin health-boosting ingredient, FYI), this nail polish reportedly dries down in less than 64 seconds.