The K-beauty wave here is unstoppable: YG Entertainment-founded beauty brand Moonshot just launched in Sephora last month, and now, cult favourite 3CE will be debuting this month. Established by shopping e-tailer Stylenanda, the 3CE makeup line (it stands for “three concept eyes”) is favoured by Korean celebrities like Stylenanda model and Youtube star Park Sora.
What the brand is known – and loved – for: Highly pigmented, girlish colours that are suitable for Asian skin tones. And to celebrate the launch, Sephora is giving all its Black Card members the chance to purchase 3CE’s limited edition Pink Rumor Dangerous Matte Lip Color in #901 Cheeky Cheeky (from Oct 16 onwards).
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