3CE park sora
Korean model/Youtube star Park Sora will be gracing the brand’s official launch event this Friday.

The K-beauty wave here is unstoppable: YG Entertainment-founded beauty brand Moonshot just launched in Sephora last month, and now, cult favourite 3CE will be debuting this month. Established by shopping e-tailer Stylenanda, the 3CE makeup line (it stands for “three concept eyes”) is favoured by Korean celebrities like Stylenanda model and Youtube star Park Sora.

What the brand is known – and loved – for: Highly pigmented, girlish colours that are suitable for Asian skin tones. And to celebrate the launch, Sephora is giving all its Black Card members the chance to purchase 3CE’s limited edition Pink Rumor Dangerous Matte Lip Color in #901 Cheeky Cheeky (from Oct 16 onwards).

Our Top Picks

3CE back to baby BB cream
3CE Back To Baby BB Cream SPF 35 PA++ ($25). It contains hyaluronic acid so skin is kept moisturised.


3CE duo color face blush
3CE Duo Color Face Blush in Miss Flower ($30). The powdery blusher gives cheeks a light, natural-looking flush.
3CE matte lip crayon
3CE Matte Lip Crayon in Hotline ($20). One of the most popular products from the brand, the lip crayon goes on smoothly and has long-lasting colour payoff.
3CE eyeshadow palette sienna
3CE Eyeshadow Palette in Sienna, $42. The shimmery, soft beige and brown hues are perfect for both day and night looks.


Like this? Singapore makeup artists Ros Chan and Benedict Choo share tips on wearing blue eyeshadow for Asian skin tones.