There’s a reason why the wellness industry has been booming these past few years. The fact is, more and more people and realising how our lifestyles are affecting our health, our energy levels, and of course, our skin. However, with how busy we are and how fast paced things are moving, chances of us slowing down is slim to none.
Because of this, YSL Beaute’s research team decided to study how lifestyle habits and urban living can affect your skin. After analysing more than 150 scientific publications and studying more than 5,000 women, what they found out was depressing but not surprising.
The lifestyle of urban women coupled with a deregulated body clock (which can be caused by irregular sleep patterns, a busy social life, etc.) directly impacts the biology of their skin cells. Skin’s essential elements are depleted, accelerating the ageing process, leading to overworked skin showing signs of fatigue. The conclusion: a hectic urban life overworks and unbalances your complexion, accelerating skin ageing by 30 per cent.
The good news is, when a beauty brand discovers a problem, their first reaction is to solve it. The result is the new YSL Beaute Pure Shots range, which helps to treat the two main biological imbalances caused by urban living: the disruption of skin cell renewal cycle and skin essential elements.
Skin needs a stable, 28-day cycle to regenerate. However, fast living makes this cycle longer, slowing down the renewal process, causing surface skin cells to accumulate and signs of ageing to appear.
Our skin is also composed of essential elements, such as hyaluronic acid, proteins, peptides, amino acids and vitamins. These essential elements are vital to the skin’s functions. Urban living can overwork skin, resulting in the disruption of the proper distribution of essential elements in the skin, leading to dullness, wrinkles, fine lines, sagging, an uneven skin tone, and signs of fatigue.
To address the imbalances to our skin cell renewal cycle and essential elements caused by fast living and too many late nights out, YSL Beaute created the Pure Shots line, which uses synergistic combinations of botanical active ingredients and essential skin elements to replenish skin and boost its renewal process to fight signs of ageing.
The collection consists of six products: the Hydra Bounce Essence-In-Lotion ($99), Lines Away Serum ($139), Light Up Serum ($139), Y-Shape Serum ($139), Night Reboot Serum ($139) and Perfect Plumper Cream ($169).
If you’re not ready to take the plunge and try an entirely new range of skincare, then we recommend starting with the Night Reboot Serum, which is not only the line’s star product but also our personal fave. It helps to regulate skin’s self-regeneration to reduce signs of fatigue, and is great for anyone who doesn’t get enough sleep.
The Night Reboot Serum is made up of one-third oil and two-thirds exfoliating agents. The exfoliating phase has 3.4% glycolic acid to smooth skin and reduce signs of fatigue, while the smooth oil contains moonlight cactus to protect the skin from oxidative stress. After just one use, we woke up to a softer, smoother and more radiant complexion.
Another reason to love the range is that it uses clean formulas rooted in nature. Not only do they incorporate powerful botanicals, but the products are also free from parabens, mineral oil, and other potentially harmful components.
The YSL Beaute Pure Shots range is the perfect solution for women who want to live hard, play hard but do it all with youthful, glowing skin. Plus, the sustainable packaging of the serums and cream is designed to allow you to refill the products to reduce the impact on the environment, so you can look good and do good at the same time. What’s not to love?