#3: Erdem x H&M
Swedish fashion giant H&M partnered up with Canadian designer Erdem Moralioglu, who is known for his hyper-feminine eye, in 2017 for a romantic collection like no other. In Singapore, customers began queueing more than 20 hours before the doors finally opened at 8:05 am and by 10 am, most of the hot-ticket items were sold out.
#4: JW Anderson x Uniqlo
The Japanese fashion label often collaborates with a string of other creatives such as Disney and Ines de la Fressange but the one that took the cake this year? Its partnership with British fashion designer JW Anderson. Many of the key items on Uniqlo’s website were quickly sold out on the day it was launched and the queues at its Orchard Central store? Massive.