Dzojchen (pronounced Doh-Jen) is one of Singapore’s more established brands, and it’s not difficult to see why. After starting out with a line of denim jeans in 2009, it’s managed to refine everyone’s favourite fabric by incorporating elements of tailoring over the years. Today, the brand does more than just denim, but whether it is a flowy dress or oversized jumpsuit, they are all in keeping with a distinct feminine-meets-masculine aesthetic that characterises the brand.
Who’s behind it
The label gets its effortless street-edge vibe from its founder, British-Singapore designer Chelsea Scott-Blackhall (above).
Why know it
As a former model and photographer, she knows more than a thing or two about what’s cool. If it’s a pair of jeans from Dzojchen that you’re getting, you can be sure it’s not just any old pair of jeans. All her designs come with an oomph – diagonal fly zippers here, unlikely seams there. Same goes for leather jackets that come with unexpected twists like perforation, weaving and pleating on them. Beyond denim in womenswear, she’s nailed that androgynous aesthetic with loose, languid silhouettes.
Scott-Blackhall has taken the brand to the tradeshows in the fashion capitals of Paris and New York City, and judging by the 50 international stores that are now carrying the brand, we’ll say the brand is doing everything right.
What to expect in F/W ’16
Titled ‘East End Boys and West End Girls’, the collection explores Scott-Blackhall’s fascination with dichotomies. Incorporating innovative fabrics from Italy and Japan, tailored outerwear pieces sport the brand’s signature denim. The softness from silk jumpsuits and cartridge-pleated dresses balances out the toughness. Velvet makes a surprising appearance in trousers and blazers, offering another textyred (and luxe) contrast. It’s a clash of personalities that we’re seeing here, but yet everything works.
Where to buy
The brand is certainly testimony that local design can make it onto the big stage. It’s available in international stores including Fred Segal, Free People, Urban Outfitters and Galeries Lafayette. Locally, the brand is launching its e-store in September – stay tuned for more details.
Like this? Check out Collate The Label for stylish, office-friendly pieces, and see how fellow Singapore label Aijek’s feminine lace pieces are going global.