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Fashion

The New Kardashian x Calvin Klein Ad Campaign Is A Strategic Win

Whether you love them or hate them, there's no arguing that the Kardashian-Jenner family is the reigning royalty of the entertainment scene. We break down their newest ad campaign with fashion house Calvin Klein.

By now, you should have seen the brand new Calvin Klein Jeans and Calvin Klein Underwear #MYCALVINS ad campaign, featuring the notable Kardashian and Jenner clan.

Kardashian

 

All five sisters – Kim Kardashian West, Khloé Kardashian, Kourtney Kardashian, Kendall Jenner and Kylie Jenner – are outfitted in various lingerie and denim styles, while posing casually in a rustic barn with red and white patterned quilts as accessories.

Kardashian

 

The campaign is shot by photographer and long-time Raf Simons collaborator Willy Vanderperre, and imbues the Americana, cowboy-ish spirit that Calvin Klein has been championing for some time.

 

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