#1: Salad Bowls
The womenswear label’s fun, feminine pieces have been worn by K-pop girl groups such as I.O.I and Dal Shabet. As its name suggests, everything has a tongue-in-cheek reference to food: T-shirts say phrases like “Eat a lot”, while dresses come with embroidered patches of a runny egg and a latte takeaway cup.
Pyjama-esque stripes feature heavily in the unisex label’s latest collection ($49 onwards), ranging from collared short-sleeved shirts to shirt dresses. Its boyish aesthetic is complemented by girlier offerings, like slip dresses with flouncy, ruffled hems.
For Cos-like sensibilities, check out womenswear brand AOEMQ. Silhouettes are generally loose-fitting and come with feminine details like ruffles, while sheer skirts make great layering options. Prices are also affordable – they range from $109 for a t-shirt to $206 for an oversized blouson.
Also great for the minimalist: Womenswear brand Ryul+Wai, which offers neutral separates and structured cover-ups like trench coats and cosy cardigans. The biggest draw here? Their designs make great everyday wardrobe additions.
#5: Beyond Closet
The emerging label was founded by Ko Tae Yong, who received the New Designer award from the Korea Fashion Brand Awards seven years ago. The unisex pieces include adorable embroidered sweaters and hoodies at prices that don’t break the bank ($105-$127).
Shop these brands on www.fivefive.kr.