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This Local Bohemian Fashion Brand Is Finally Coming Back To Singapore

Five years ago, industry veteran Tina Lim Long uprooted to Bali, where she turned her vintage bag business into a museum and revived her highly exclusive clothing line. Now, she wants to bring her eclectic, bohemian-tinged brand Strangebutcool back to Singapore. Keng Yang Shuen finds out why you should be excited.

Metal link sling bag, circa 1960s, Walborg

Her Vintage Bag Collection Is To Die For 

“I own close to 1,000 vintage bags. In the museum (located in the seaside town of Sanur in South-east Bali and opened three years ago), we have over 450 of them from more than 50 designers. Only five are still in existence today: Chanel, Gucci, Timmy Woods, Coach, and Whiting & Davis. All the bags date anywhere from the ’20s to the ’90s.”

Satin bangle purse, circa 1950s, Koret

Her vintage bag museum is the first of its kind in Asia, stocking over 400 pieces at any one time.

Next Up: The Return Of Her Colourful & Exclusive Business

“I would like to bring Strangebutcool to Singapore for a trunk show, and possibly launch a pop-up store in April. I’m currently looking for a stockist, as I find that the line is very different from what’s available locally. We’re also looking to launch menswear in the second half of 2018.”

This story first appeared on Female’s February 2018 issue. 

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