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Fashion

Puma's Latest Collaboration With Sue Tsai Might Be Its Prettiest Yet

Puma taps New York artist Sue Tsai for their second joint collaboration, inspired by the nostalgic feel of your very first love

Fans of German sneaker label Puma know what to expect. Athletic and technical-driven sneakers with equal measures style. The brand is no stranger to collabs – Rihanna, anyone? – and has churned out one-of-a-kind capsules with some of the fashion industry’s biggest muses. It’s not all about the big, flashy, names however.

The latest capsule collection to drop from Puma is its second collaboration with artist, Sue Tsai. Ring a bell? The New York city native who initially made her name on Instagram has since won over celebrities like Rihanna and Gigi Hadid. The artist was first tapped by Puma earlier this year for their inaugural collaboration together.

The first collection, which dropped in February, featured floral motifs – cherry blossom blooms, to be exact – on items such as sports bras, sneakers and shorts. The second collection, titled “Love 101” features hand drawn doodles, embroidery as well as chenille patches. The connecting factor of Tsai’s two collabs? A cheeky little patch of peony on most items. And for those who are a fan of all things pretty and dainty (with an edge of course) there’s more. The Love 101 collection has options spanning beanies, backpacks and even exercise-friendly T-shirts. For all things cute and functional, browse our top picks from the collection above.

 

 

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