Be it Netflix (hands up if you’re binging on Our Planet), the ArtScience Museum (the Rewild Our Planet exhibition runs till June) or just fashion brands being more attuned with sustainable practices, jumping on the eco-bandwagon is part of our new normal.
This month, Ralph Lauren is the latest fashion maison to join this green movement with a debut line of polo shirts made from recycled plastic bottles and dyed using a waterless production process. Besides being environmentally woke, the initiative has the noble aim of eradicating 170 million plastic bottles from landfills and oceans by 2025.
In order to create each polo shirt, the brand works with social enterprise company First Mile which turns to low-income to scour for recyclable plastic bottles which are turned into yarns. On average, each polo shirt requires 12 plastic bottles. Available in four vintage-tinged colourways of green, white, navy and baby blue and in a classic slim cut, the pieces score on another level — their casual cool factor.