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Singapore Brand Arete Goods Offers Designs That Are Customised For Asians

Arete Goods has a simple goal: Provide well-made, comfortable and reasonably priced apparel and accessories.

arete goods founders

What: Four-month-old label Arete Goods by former buyer/merchandiser Geraldine Goh (left) and Diana Chan, a bespoke tailor who’s also behind men’s accessories brand Vanda Fine Clothing. Its aim: fill the gap for “comfortable, functional and reasonably priced apparel”.

arete goods

USP: Well-made staples with a Muji-esque sensibility. The debut collection comprises only four items – a cotton shirt dress, paisley silk twill sash, leather card holder, and ballet flats ($95-$215) – because its founders believe in staying focused and “perfecting every aspect”. It shows in the thoughtful details. The ballerinas, for example, come in two cuts: a higher vamp to cover bunions; and one low enough to reveal a hint of toe cleavage. The toe box is wider because Asian women tend to have broad feet. To top it all, every pair is handmade in Spain using goat suede or sheepskin. Expect new arrivals every two to three months, and snap them up fast – there are only about 30 of each design.


An adapted version first appeared in Female’s August issue, out on newsstands now. 

Like this? Check out new local label Beyond The Vines for work-friendly separates.