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Fashion

Add These Fab Finds To Your Wishlist For The Singles' Day Sale

No bae, no fret. What began as a clever marketing tactic has since morphed into an annual sale spectacle. Here, the fashionable finds to add to cart now on Singles' Day.

Launched in 2009 by Chinese e-commerce giant Alibaba, the Singles’ Day sale, commonly referred to as 11.11, is one blockbuster retail event now worth billions of dollars. In 2018, CNBC reported that the company achieved US$30.8 billion ($41.69 billion) in sales during the 24-hour shopping period—an impressive feat that smashed the record from 2017.

Originally targeted at consumers who are “self-partnered” (as Emma Watson would like to describe it) thanks to a play on the numbers in the date, the popularity of the sale has spread to other countries, too. So whether you’re looking for some good bargains, or simply riding on all the hype to shop up a storm (who needs discounts anyway?), here are some stylish pieces to add to your wardrobe.

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November 2019
Events & Promos
Jacquemus canvas blazer, US$616 (S$837), www.net-a-porter.com
Who doesn’t love an orange jacket—especially one that’s designed by one of fashion’s darlings, Simon Porte Jacquemus? Sacai cotton shirt, US$1,071 (S$1,455), www.net-a-porter.com
Chitose Abe’s knack for hybridisation can be seen in this agenda-setting piece, which melds the appeal of a crisp shirt with utilitarian touches to great effect. Aquazzura mules, $856, www.farfetch.com
Heads up: Polka dots are coming back in full force next season, so you’ll want to get a leg up on the trend with a versatile pair of mules. Ashley Williams crystal earrings, $229, www.farfetch.com
Bring your cool factor up a notch with a pair of earrings that’s part drama, part tongue-in-cheek. Burberry cotton hat, $389, www.hbx.com
This baseball cap-meets-bucket hat hybrid will see you through rain days, bad hair days and more. Aries x Suicoke velcro sandals, $162, www.hbx.com
With comfycore now officially a thing, this pair of sandals lets you step out comfortably—without compromising on style. Tohum gold-plated necklace, US$391 (S$530), www.net-a-porter.com
Here’s how you do laidback with a side of gold – a la this Tohum necklace that we’re seeing everywhere right now. Frankie Shop vinyl jacket, US$261 (S$354), www.net-a-porter.com
Unpopular opinion: leather jackets might have run their course. Up your outwear game with this burgundy vinyl number which makes just the right amount of statement.