The 1999 Victoria’s Secret Fashion Show – the first show that was broadcast to the public – featured models such as Heidi Klum and Tyra Banks with long, jet-straight hair. As the show grew in scale and popularity, the one hairstyle that constantly stood out throughout the years was the enviable beachy waves that the models would sport walking down the glittered runway, with the wind in their hair. The Beachwaver S1 – a rotating curling iron – was even created especially to emulate the hairstyle. The care-free, tousled look has taken precedence and imperfect is the new perfect.
Here are three ways to get that effortless-looking (we say that because achieving the look requires some serious effort) glamorous waves.