Bvlgari's Allegra Perfume Line Lets You Customise Your Fragrances

Let Bvlgari’s newest perfume take you to Italy.

The Italian luxury house has launched Allegra, a collection of fragrances inspired by different parts of Italy and the modern Roman lifestyle. The scents are available at Takashimaya D.S. and Bvlgari’s website

The core collection comprises five eau de parfums ($263 for 50ml, $375 for 100ml).

Riva Solare, for instance, is inspired by the Italian Riviera and features notes of citrus and fresh bergamot; while Rock’N’Rome embodies the classic aperitivo with zesty notes of osmanthus and apricot.

Each scent can be personalised with your choice of a magnifying essence ($300 for 40ml) – five richly concentrated essences to layer onto the base perfume. The five essences – bergamot, musk, rose, patchouli and vanilla – can be purchased separately.

The eau de parfums come in coloured glass bottles that pay tribute to Bvlgari’s heritage as a jeweller and master of coloured gemstones.

In a bid to be sustainable, 96 per cent of the bottle is made of glass that can be recycled and the perfume box’s paper packaging is partly made from the by-products of lemons harvested in Sicily.