This concentrated oil serum promises to deeply nourish damaged hair and turn tresses sleek and healthy. It contains natural protein from undiluted Jeju soybean juice and oil, which treats damaged hair and restores radiance and elasticity. Meanwhile, a complex mix of argan, jojoba and macadamia oils delivers intense nourishment to rough and lackluster hair. To use, pump about two to three times and apply all over towel-dried hair after shampooing. Apply more to the ends of the hair.

Enriched with macadamia nut oil for a healthy shine, this fast-absorbing hair serum protects, nourishes and tames unruly ends without feeling sticky, greasy or heavy. Equally effective for fine, regular, curly and dry tresses, it allows for greater control when blow-drying and adds definition to any hair style and cut. The formula is lightly fragranced with ylang ylang and sweet almond oil and can be used to protect hair from humidity, exposure to salt water, chlorine and sun damage.

This luxurious anti-frizz serum leaves the hair exceptionally smooth and silky while reducing static and protecting strands from pollution. Ingredients include hydrolyzed sweet almond protein, which detangles, nourishes, and smooths the hair while maintaining its moisture balance, as well as avocado and sesame oils, which strengthen and restructure the hair from the root. Cruelty free and formulated without parabens, sulfates, and phthalates, apply to clean, damp hair and distribute evenly before blow-drying.

Specially formulated with an oil complex and featuring a pleasant floral scent, this anti-frizz serum creates exceptional shine while sealing the cuticle with a moisturising layer. It also provides great volume, especially to thin, frizzy hair. The formula is made up of four types of oil – macadamia seed, sunflower seed, argan and camelia – and permeates deep into hair to treat split ends and damaged tresses. To apply, take an appropriate amount onto hands and gently massage evenly throughout clean, towel-dried hair.

This long-standing product has been one of the English beauty label’s best-sellers for a while now. The star ingredient is grapeseed extract, which contains vitamin A and linoleic acid and aids in promoting hair growth. There is also community trade sesame seed oil to keep locks smooth, shiny and healthy. To apply, use fingertips and distribute a small amount through damp or dry hair and style as usual.

Those with more coiled, curly and wavy hair types, this one is for you. This rich hair serum has a blend of botanical oils for touchable hold and control with a non-sticky, non-greasy finish. The luxurious formula is specifically concocted to give kinky hair textures a light hold, boosted shine and vitality. It moisturises and supports natural, healthy hair growth thanks to its unique blend of beneficial ingredients. Simply work one or two drops of serum between palms and smooth over dry hair.

Arguably one of the most popular hair serums in the Korean beauty landscape, this hair serum has been the hair cosmetics brand’s star product since 2011. The formula protects and hydrates with seven different kinds of essential oils: argan, camelia, marula, olive, jojoba, coconut and apricot. Promising to increase elasticity and strength the hair, the serum also reduces tangles for soft and smooth tresses in as little as three days. Apply a small amount evenly on towel-dried hair, concentrating on the ends.

This treatment is specifically designed for those facing hair fall problems. Enriched with MicroMoisture Serum™, the product nourishes strands and helps to reduce damage and repair tresses, leaving hair stronger and more resistant to hair fall. The formula also promises to protect strands from friction caused by everyday brushing. With a lightweight and non-greasy texture, the serum makes hair shinier instantly. Smooth two to three drops onto clean dry or wet hair, starting halfway down and continuing to the ends.