If your eyes are the windows to the soul, you need to enhance your peepers and make them look their best. Eye makeup has the power to transform your look from demure to sultry in the blink of an eye. The pervasiveness of social media has made it easier for us to see how easy it is to apply eyeshadows of different colours even in our day-to-day life. More women are open to experimenting brighter and bolder shades, and more brands are introducing multicolour palettes in response.
With the K-beauty wave in full force, there is also more emphasis on eyebrow makeup. The eyebrows are among the most prominent, recognisable features on the face so even if you have your eye makeup down pat, it just wouldn’t look complete without a set of well-groomed brows. Scroll through the gallery for the winners in the eye makeup category from the recent Her World Beauty Awards 2018.