Let’s face it – there is no denying the Korean wave. Whether you’re talking K-pop stars, K-beauty brands or K-fashion, the popularity of these South Korean exports has penetrated most aspects of our daily lives.
While big names like Blackpink and BTS need no introduction and have become fixtures of mainstream culture, there is a slew of names in the world of showbiz, music and fashion that are catching our attention for their wicked sense of style (it spans the outre to the eccentric), charisma and cool.
Ahead, we spotlight their names and tell you why you need to follow them.
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