To those in the know, live music doyenne Marcia Tan is one of the luminaries in the scene. From organising the Singapore editions of the hugely popular St. Jerome’s Laneway Festival to having previously managed singing sensation Stefanie Sun, Tan’s depth of experience is like no other in Singapore. This week, fans of indie music will have her to thank for the second edition of indie female-led festival The Alex Blake Charlie Sessions, organised by her venue management and programming company 24Owls.
This five-day festival from Feb 21 to 25, is located at the historic Pasir Panjang Power Station and features an eclectic line-up of buzzy female musicians including Thuy, Lyn Lapid and Luna Li. But the ABC Sessions do not just stop at music performances – there is an eclectic line-up of activities that shine the spotlight on female creatives across multiple industries from avant-garde Ukrainian pastry chef Dinara Kasko to an exhibition spotlighting the two-decades-long career of Kelley Cheng, the founder and creative director of The Press Room.

Marcia Tan (second row, third from left) and her 24Owls team.
It is Tan’s way of redefining what people might think of as a festival. “I think the word festival is so wrongly used here – organisers think a stage, a food tent and a conveyor belt of artists can be called a festival. A festival is more than that,” she said. “We don’t necessarily find things that complement, but rather think of the experience we want to create with the ‘why not’ mentality, we will always give it a go. We know we are always able to deliver a solid production and are immensely proud of that.”
Her goal is to create a uniquely homegrown festival that we can be proud to call our own and to offer a platform that fosters an appreciation for artistic pursuits. “I often hear people telling me, Singaporeans like the tried and tested only, so just do mainstream things. I feel insulted hearing that, though at the same time, I believe much of that might be sadly true,” she reflects. “There is something to be said about consuming nothing but online content and not having a human experience, for a good three years. Whoever makes most noise online wins and the underdogs and unknown gets buried. I wish we have a greater appreciation of artistry and creativity.”
She divulges how the team pulled together the line-up for The Alex Blake Charlie Sessions and muses about what it takes to champion the indie scene in – mostly – mainstream Singapore. In the meantime, get your tickets to the Alex Blake Charlie sessions here.