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Forget Black Friday, DSM Is Having A ‘Fluro Rebellion’

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Fashion

Forget Black Friday, DSM Is Having A ‘Fluro Rebellion’

Dover Street Market has another idea to drive the crowd to its stores on Black Friday: a limited edition merch drop designed by its regular collaborators and friends.

by Imran Jalal  /   November 30, 2020

Go with the fluo. Credit: Dover Street Market Singapore

When they go Black, Dover Street Market goes Fluo.

While most retailers are bracing themselves for Black Friday bargain hunters, Dover Street Market (DSM) has launched its own version of a shopping tizzy called Fluro Rebellion starting Friday, Nov 27 in its stores worldwide including its Dover Street Market Singapore outpost at Dempsey Road.

Described as a two-part series of limited edition merchandise drops, the event is meant to be a “colourful counter action” to an otherwise “reduction driven day”. The second launch will happen on Dec 11 – just in time for you to do some last-minute Christmas shopping if you ask us.

READ MORE: 29 Fun And Fashionable Christmas Gift Ideas

Involving 29 brands which are part of the DSM stable of regular labels and collaborators, the outing sees streetwear staples like hoodies, T-shirts and sweats as well as jewellery designed in either black or white with splashes of fluorescent hues.

The first batch of 12 collaborators includes Japanese jewellery label Ambush, Stussy and Doublet, while the second outing in Dec will feature names such as Youths In Balaclava, Fragment and Futura Laboratories.

Take a peek at what you can expect in-store below.


Related Articles

Japanese Cult Label Ambush And Bvlgari Just Dropped A Dream Bag Collab

Could Dover Street Market Singapore Be The Coolest Store In Town?

Style In Singapore: The Dover Street Market Crowd Goes Sleek-Meets-Street

https://www.femalemag.com.sg/gallery/fashion/black-friday-dover-street-market-sales-fluro-rebellion/
Forget Black Friday, DSM Is Having A 'Fluro Rebellion'
image

Ambush Pill sterling silver necklace, $790

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Ambush sterling silver lighter case, $430

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Bianca Chandon cotton hoodie, $330

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Comme des Garcons Shirt cotton hoodie, $260

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Comme des Garcons Shirt cotton hoodie, $100

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Denim Tears polyester cap, $90

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Denim Tears cotton T-shirt, $100

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Doublet cotton T-shirt, $530

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Dreamland Syndicate cotton T-shirt, $90

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Dreamland Syndicate cotton hoodie, $220

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ERL jersey T-shirt, $110

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Honey F*****g Dijon cotton T-shirt, $100

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Rassvet cotton hoodie. $210

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Stussy cotton T-shirt, $70

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Vans x DMS Fluro canvas sneakers, $139

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Wasted Collective cotton T-shirt, $120

  • TAGS:
  • black friday
  • dover street market
  • dover street market singapore
  • fashion collaboration
  • shopping in singapore
  • streetwear
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