Fashion shopping platform Lyst, which monitors online customer searches to identify trends, released its end-of-year report in November, and among its highlights were the top shows in terms of fashion influence.
Retailers copied and updated the ’80s wardrobe of the Princess of Wales – played by English actress Emma Corrin – as seen in the third and fourth seasons of The Crown.
In particular, Netflix appeared to be driving fashion trends with hits such as K-drama Squid Game (2021), which became a pop-culture phenomenon; and period series Bridgerton (2020 to present), which saw the rise of a style known as Regencycore.
Regencycore has become a part of our fashion lexicon today thanks to the popularity of Bridgerton.
Other Netflix shows, such as Halston (2021), The Crown (2016 to present), Sex Education (2019 to present) and The Serpent (2021), as well as this year’s highly anticipated film House Of Gucci and the reboot of Gossip Girl, were also mentioned in the Lyst report.
Rebecca Dayan played the jewellery designer Elsa Peretti in Netflix’s Halston.
Brenda Otero, Lyst’s cultural insights manager told fashion trade journal Women’s Wear Daily last month: “Now, it’s all about cultural relevance and community. Fashion lovers don’t need to look at Instagram influencers anymore. They prefer to layer different styles and mix influences from digital-born trends, Netflix, musicians or video games.”
Scroll on to see the shows that shaped how we dress in the past year.
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