Music and fashion share an unbreakable connection. And sound directors are as important to a fashion house as creative directors when it comes to creating the right ambience and sealing the mood of a collection (cue Michel Gaubert who counts clients like Valentino and Fendi and SebastiAn who is an indispensable part of any Saint Laurent show).
During quarantine last year, we’ve seen more and more brands connecting to their customers via curated music playlists – Alexander McQueen and Dries van Noten unveiled Spotify soundtracks to stream music used in their fashion shows.
Flash forward to this year, and a music playlist has become de rigueur for any brand to transport their followers on a sonic journey that ties in with their vision. With this in mind, we list down some of the replay-worthy music playlists that you should be hitting play on right now.