Think of a ‘less is more’ approach and streetwear isn’t likely to be the first genre of clothing that comes to mind. While many fashion labels have recently taken to a trend-defying mode of producing garments these days, it seems that streetwear – contrary to popular belief – has been doing so for years, albeit on the down-low.
Enter “silent streetwear”, a term that has surfaced recently thanks to rapidly changing consumer appetite for seasonless, quality and often utilitarian-influenced clothing. The labels that have played a part in laying the foundation for this underrated fashion movement all champion a sleek-meets-edgy, largely monochromatic, and back-to-basics ethos, as examplified by Canadian brand Reigning Champs and Tokyo-based outerwear brand White Mountaineering.
Swipe the gallery above for a round up of the silent streetwear labels to have on your radar and the pieces to cop.
Established in 2014, Camiel Fortgens is an eponymous Dutch fashion label that has quickly gained momentum for its understated, tongue-in-cheek approach to streetwear. Some house staples include: structured jackets, wide-legged pants and oversized shirts.
Check it out here
Established in 2014, Camiel Fortgens is an eponymous Dutch fashion label that has quickly gained momentum for its understated, tongue-in-cheek approach to streetwear. Some house staples include: structured jackets, wide-legged pants and oversized shirts.
Check it out here
Established in 2014, Camiel Fortgens is an eponymous Dutch fashion label that has quickly gained momentum for its understated, tongue-in-cheek approach to streetwear. Some house staples include: structured jackets, wide-legged pants and oversized shirts.
Check it out here
Founded by Japanese designer Yosuke Aizawa in 2006, Tokyo-based label White Mountaineering has made a long-lasting impact on the silent streetwear scene wth its outdoors-inspired items that combine function and fashion. Some of their bestselling pieces include utilitarian jackets, monochrome T-shirts and hiking-appropriate crossbody bags.
Check it out here
Founded by Japanese designer Yosuke Aizawa in 2006, Tokyo-based label White Mountaineering has made a long-lasting impact on the silent streetwear scene wth its outdoors-inspired items that combine function and fashion. Some of their bestselling pieces include utilitarian jackets, monochrome T-shirts and hiking-appropriate crossbody bags.
Check it out here
Founded by Japanese designer Yosuke Aizawa in 2006, Tokyo-based label White Mountaineering has made a long-lasting impact on the silent streetwear scene wth its outdoors-inspired items that combine function and fashion. Some of their bestselling pieces include utilitarian jackets, monochrome T-shirts and hiking-appropriate crossbody bags.
Check it out here
What do Japanese streetwear labels Bape and Cav Empt have in common? The good work of graphic design maestro Sk8thing – who also happens to be the co-founder of Cav Empt. Hit up the brand for pared-back sweatshirts, iconic graphic T-shirts, pastel-hued caps and playful cargo shorts.
Check it out here
What do Japanese streetwear labels Bape and Cav Empt have in common? The good work of graphic design maestro Sk8thing – who also happens to be the co-founder of Cav Empt. Hit up the brand for pared-back sweatshirts, iconic graphic T-shirts, pastel-hued caps and playful cargo shorts.
Check it out here
What do Japanese streetwear labels Bape and Cav Empt have in common? The good work of graphic design maestro Sk8thing – who also happens to be the co-founder of Cav Empt. Hit up the brand for pared-back sweatshirts, iconic graphic T-shirts, pastel-hued caps and playful cargo shorts.
Check it out here
There are few brands with an aesthetic as distinct as 1017 Alyx 9SM’s. Established by British fashion designer Matthew Williams in 2015, the luxury streetwear brand is known for its play on leather and silver. Key pieces include nylon harnesses, chunky sneakers as well as bracelets.
Check it out here
There are few brands with an aesthetic as distinct as 1017 Alyx 9SM’s. Established by British fashion designer Matthew Williams in 2015, the luxury streetwear brand is known for its play on leather and silver. Key pieces include nylon harnesses, chunky sneakers as well as bracelets.
Check it out here
There are few brands with an aesthetic as distinct as 1017 Alyx 9SM’s. Established by British fashion designer Matthew Williams in 2015, the luxury streetwear brand is known for its play on leather and silver. Key pieces include nylon harnesses, chunky sneakers as well as bracelets.
Check it out here
Founded by American designer Samuel Ross in 2015, A-Cold-Wall* has become a cult streetwear favourite. Drawing on Ross’ experience in both graphic designer and illustration, the result is a utilitarian-meets-art line-up of vests, co-ords and outwear.
Check it out here
Founded by American designer Samuel Ross in 2015, A-Cold-Wall* has become a cult streetwear favourite. Drawing on Ross’ experience in both graphic designer and illustration, the result is a utilitarian-meets-art line-up of vests, co-ords and outwear.
Check it out here
Founded by American designer Samuel Ross in 2015, A-Cold-Wall* has become a cult streetwear favourite. Drawing on Ross’ experience in both graphic designer and illustration, the result is a utilitarian-meets-art line-up of vests, co-ords and outwear.
Check it out here
Founded by American fashion designer Jerry Lorenzo in 2013, Fear Of God has established itself as one of the purveyors of luxury streetwear. Hit up the label for quintessential streetwear pieces such as tracksuits, hoodies and sneakers.
Check it out here
Founded by American fashion designer Jerry Lorenzo in 2013, Fear Of God has established itself as one of the purveyors of luxury streetwear. Hit up the label for quintessential streetwear pieces such as tracksuits, hoodies and sneakers.
Check it out here
Founded by American fashion designer Jerry Lorenzo in 2013, Fear Of God has established itself as one of the purveyors of luxury streetwear. Hit up the label for quintessential streetwear pieces such as tracksuits, hoodies and sneakers.
Check it out here
The brainchild of British designer Priya Ahluwalia, the British-based label is known for its upcycled pieces created out of deadstock fabric. Though the label doesn’t exclusively brand itself as “streetwear”, one can find laidback-meets-tailored separates such as sweaters, shorts and denim jackets within its offerings.
- Check it out here
The brainchild of British designer Priya Ahluwalia, the British-based label is known for its upcycled pieces created out of deadstock fabric. Though the label doesn’t exclusively brand itself as “streetwear”, one can find laidback-meets-tailored separates such as sweaters, shorts and denim jackets within its offerings.
- Check it out here
The brainchild of British designer Priya Ahluwalia, the British-based label is known for its upcycled pieces created out of deadstock fabric. Though the label doesn’t exclusively brand itself as “streetwear”, one can find laidback-meets-tailored separates such as sweaters, shorts and denim jackets within its offerings.
- Check it out here
This 13-year-old Canadian streetwear brand is considered an OG in the silent streetwear realm. Founded by major garment producer Craig Atkinson, the label brings together Japanese and Canadian design fundamentals. The result? Muted basics such as crew-neck T-shirts, biker vests and hoodies.
Check it out here
This 13-year-old Canadian streetwear brand is considered an OG in the silent streetwear realm. Founded by major garment producer Craig Atkinson, the label brings together Japanese and Canadian design fundamentals. The result? Muted basics such as crew-neck T-shirts, biker vests and hoodies.
Check it out here
This 13-year-old Canadian streetwear brand is considered an OG in the silent streetwear realm. Founded by major garment producer Craig Atkinson, the label brings together Japanese and Canadian design fundamentals. The result? Muted basics such as crew-neck T-shirts, biker vests and hoodies.
Check it out here
You’d be hard-pressed to talk about European luxury streetwear labels without mentioning the eponymous label of Danish fashion designer Astrid Andersen. Since its conception in 2011, the brand has become a go-to for luxurious – almost quirky – co-ords, oversized jackets and outwear.
Check it out here
You’d be hard-pressed to talk about European luxury streetwear labels without mentioning the eponymous label of Danish fashion designer Astrid Andersen. Since its conception in 2011, the brand has become a go-to for luxurious – almost quirky – co-ords, oversized jackets and outwear.
Check it out here