First launched in London in October 2015, the allure of Chanel’s Mademoiselle’s Prive exhibition still stands strong. In the four years since its conception, the tour has made its rounds to Seoul, Hong Kong and Shanghai. Chanel-fiends have travelled far and wide to get a glimpse of the historically Insta-worthy displays. The latest city to get the Coco treatment is Tokyo.
As with its previous installations, each city brings with it a unique landscape. While the sole purpose of the installation remains to showcase the luxurious world of Chanel – and all the unique aspects that has made the French luxury label what it is today – Tokyo’s hosting of it will undoubtedly add some of its inimitable, quirky flair.
Though finer details of the exhibition have not been made clear yet, here’s what we do know for now: It will be presented at the B&C Hall in Tennoz, Shinagawa and will run from October 19 – December 1 2019. As with Mademoiselle Prive’s previous installations, it seems you can expect the same holy trinity: a complete rundown on haute couture (because who’s going to school you on this better than Chanel?), the iconic Chanel No.5 fragrance, and a glimpse into Coco Chanel’s one and only Bijoux de Diamants jewellery collection.
In the mean time, for those unsure of what to expect, here’s a glimpse at the Mademoiselle Prive’s exhibition in Seoul, 2017.