The house of Valentino may be synonymous with the colour red, but under creative director Pierpaolo Piccioli, a signature pink hue – almost a magenta – has been popping up a lot in his colour-drenched collections.

This pink, described by the brand as “the colour of freedom, individuality, curiosity and invention” is also the singular hue used in the show invite and advertising collaterals for the upcoming Valentino Pink PP Collection for Fall/Winter 2022. Happening on March 6, the show will kick off at 10pm Singapore time.

In the meantime, do check out the brand’s Instagram page for a peep at the Valentino Pink PP takeover of its social media page and the streets of Paris.