Fresh from Fall/Winter 2019 runway shows comes the hair trend of coloured hair. This is the season that’s got us witnessing a myriad of shades, hues, tones and styles. If we dare say, more so than the recent seasons that have gone by. With tousled waves from John Richmond, stylised wavy fringes from Fendi and Ariana Grande-esque high ponytails from The Blonds, the ‘dos are taking centre stage.
And it wasn’t just the hairstyles that were making a statement. The hair colours that were spotted were far from snooze-worthy. From wearable ash-toned browns to striking pale grey tones to vibrant cobalt blues, the runways were peppered with all the colours of the rainbow – and more.
While we’re always game for experimentation when it comes to the latest hair colours and trends, we’re also always on the lookout for the best colourist to nail these styles – simply because even a slight mix-up when during the colouring process could make or break the whole hairstyle.
This exact reason spurred L’Oreal Professionnel’s decision to reboot its iconic Majirel hair colour range – this and the rise in cool, translucent, ash-toned and luminous hair colours. The newly-refreshed colour range goes by the name MAJIFASHION, and it’s touted as the first translucent permanent hair colour that promises long-lasting colour and extreme luminosity. With the new facelift, the colour collection now comes in a selection of 46 shades that can be, of course, used individually or mixed together to create cool, new colours.
Reborn with a new formulation that’s meant to be suited for Asian hair types, MAJIFASHION’s hair dyes are said to promise a 40 per cent more shine in the hair after colouration. So, bye-bye fried hair. It is also said to contain 80 per cent more neutralising cool-toned dyes for prolonged and much more stunning cool, translucent ash colours that seem to be all the rage right now. Yay to less frequent trips to the salon for touch-ups.
Scroll through for inspiration for your next new ‘do.