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Beauty

5 Korean Beauty Brands We Hope To See In Singapore By 2019 — Here's Why

Here are some of the K-beauty brands on beauty writer Sofia Kim's 2019 wishlist.

Anyone who knows me or who has been keeping up with this space would definitely come to realise that I love exploring new beauty products, especially K-beauty ones. And because I love traveling to the Asian beauty mecca (read: Seoul), I am always eager to try new names that are yet to be available in Singapore. While there has been a slew of brands that have landed on our shores this year like Gesgep, Pony Effect and Huxley, I still often purchase a variety of products online from those that are not available here. Below, five brands I love that I look forward to seeing in Singapore soon.

#1: Klairs

If you are travelling up to Seoul anytime soon, you can find this beauty brand in A Land (a multi-brand boutique). This skincare brand targets sensitive skin and is formulated without any harsh chemicals and additives. The products includes only the most essential of ingredients promote healthier skin.

One product you have to try is the Klairs Rich Moist Soothing Serum. It is the perfect serum to use after any laser treatments as it deeply hydrates without causing any irritation. It is formulated with celery, carrot root, and broccoli extract to replenish the skin’s moisture levels and has a gel-like texture that absorbs quickly into the skin. It is also known to lower the skin surface temperature to calm and soothe redness and irritation.

Another product I love is the Klairs Supple Preparation Unscented Toner. It contains hyaluronic acid to hydrate and balances out skin’s pH level. It also calms skin and leaves it feeling fresh.

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